Market research leader Technavio recently released their report on the global gaming chair market, predicting a 5% rise between 2019-2023, or growth of around USD $66 million.
44% of total growth is expected to come from the Asia-Pacific (APAC) region. This is because the APAC region shows especially robust demand for PC and console gaming devices - this drives demand for gaming chairs as well.
Subsequently, outside of the home or office, the biggest demand for gaming chairs in this region comes from modern gaming chair cafes that cater to e-sports enthusiasts.
These provide Asian youth the opportunity to socialize with other gamers, while having access to the latest and greatest video games. For example, India's Ark Nemesis Gaming offers a top-of-the-line gaming experience that draws huge crowds.
The purpose of gaming chairs in this scenario is not only to look flashy, but also to comfortably support the back for long hours of gaming. This is good business - healthy and energetic people socializing and playing video games in clean, controlled environments.
Below is a summary of other key points from the report that pertain to the future growth of the gaming chair market.
Why is the gaming chair market growing?
According to the report, the rise of esports and mass adoption of mobile video games pull users into addictive, immersive worlds. The deeper users go into these worlds, the more they play, the more they sit, and the more they will need what gaming chairs provide: comfortable ergonomic seating for long hours of gaming. The following three trends are expected to be key drivers in the growth of gaming chair adoption.
- eSports explosion: a 2018 Global Esports Market Report predicts that the market will grow by 906 million in 2019, up 38%. Asia is leading this drive, and China in particular. As new theme parks and gaming cafes emerge, the demand for gaming chairs will increase.
- Mobile game growth: easy to download and play on the go, these serve as a sort of 'gateway drug' that pull users into the full-fledged video games using the latest hardware and (of course) a gaming chair.
- VR devices: gaming chairs make the perfect compliment to VR gaming applications. As VR technology improves and mass adoption takes hold, expect to see plenty of gaming chair/ VR hybrids that offer complete immersion.
According to ChairsFX, another factor is the increased screen-based sedentary time people spend in the modern era.
Although humans are not designed for sitting, modern gamers and working professionals both sit for for as much as 11 hours per day. If sitting that long in cheap office chairs, back problems will increase. Gaming chairs solve this issue. In other words, as people sit longer, the need for gaming chairs will continue to increase.
What are the top gaming chair brands?
There is no clear market leader, with several established companies having a presence among both premium and budget brands.
In the future, the rise of VR technology combined with the rapidly growing gaming and esports markets will provide massive new opportunities for gaming chair manufactures. The report cites the following as the industry leaders in 2019:
What does the future hold for gaming chairs?
As more people wake up to the benefits of gaming chairs, continued market growth will fuel more competition among the leading brands, leading to greater innovation, more luxurious features and better prices for consumers.
What this means for consumers
Like the Betamax, Google Glass and smartphone, gaming chairs entered the market in 2006 as an emerging technology. Not all technologies make it.
In this climate, gaming chair adoption among gamers, esports cafes and working professionals continues to increase. With $66 million in growth projected in the next few years, we can expect fierce competition among industry leaders, plus plenty of new entrants into a super competitive marketplace.
These industry wars will directly benefit the consumer. Expect features and quality to go up, while prices come down.